Image source: © 2025 Krish Capital Pty. Ltd.

Highlights

  • In FY25, the company saw 6.18% YoY increase in its revenue to AUD 488.11 million.
  • The company has declared a dividend of AUD 0.0700 per share.
  • In FY26, adjusted EBITDA margin is projected at 6–9%.

Kogan.com Ltd (ASX:KGN) is an ASX-listed company that manages a portfolio of retail and service businesses. Its operations cover Kogan Retail, Marketplace, Mobile, Internet, Insurance, Money, Energy, Travel, and brands including Dick Smith, Matt Blatt, Mighty Ape, and Brosa.

Financial Performance

In the financial year ended 30 June 2025 (FY25), the company reported a revenue of AUD 488.11 million, marking a 6.18% increase compared to AUD 459.70 million in FY24. This growth was primarily underpinned by an increase in active customers, expansion of platform-based sales, and improved performance in its marketplace and loyalty programs. Gross profit for the period rose to AUD 189.91 million, up 12.75% from AUD 168.44 million in the previous year, with the gross margin improving to 38.9% due to higher revenue and growth in the home & living, appliances, and consumer electronics categories. However, results from operating activities declined to a loss of AUD 30.68 million in FY25, compared to a profit of AUD 21.53 million in FY24.

Business Updates

On 19 September 2025, KGN declared a fully paid ordinary dividend of AUD 0.0700 per share. Eligible shareholders are those on the record date of 12 September 2025, with the ex-dividend date on 11 September 2025. Payments are scheduled for 28 November 2025

Business Outlook

The company is finalising its inventory optimisation, expected to be completed by the end of the first half of FY26. Due to this process, Mighty Ape’s adjusted EBITDA may be affected during 1HFY26 and is expected to return to positive in 2HFY26. The company will continue operations of its high-margin platform-based sales. The group’s adjusted EBITDA margin for FY26 is projected to be between 6% and 9%.

Share Performance of KGN
KGN shares closed at AUD 3.400 on 3 October 2025, gaining 1.49% intraday. Over the past three months, KGN’s share price decline by 13.04%, and over the past six months, it is down by 18.46%. In one year, the stock price has dropped almost 44.89%. The 52-week high of KGN is AUD 6.370, recorded on 27 December 2024, while the 52-week low is AUD 3.325, recorded on 01 October 2025.

Support and resistance Summary

Note 1: Past performance is neither an Indicator nor a guarantee of future performance.

Note 2: The reference date for all price data, and currency, is 23 September 2025. The reference data in this report has been partly sourced from REFINITIV.

 

Technical Indicators Defined:

Support: A level at which the stock prices tend to find support if they are falling, and a downtrend may take a pause backed by demand or buying interest. Support 1 refers to the nearby support level for the stock and if the price breaches the level, then Support 2 may act as the crucial support level for the stock.

Resistance: A level at which the stock prices tend to find resistance when they are rising, and an uptrend may take a pause due to profit booking or selling interest. Resistance 1 refers to the nearby resistance level for the stock and if the price surpasses the level, then Resistance 2 may act as the crucial resistance level for the stock.