Key Highlights

  • Total group sales were $3,178 million for the 14 weeks to 4 October 2026, up 2.8% on the prior year.
  • Retail sales rose 3.0% to $2,575 million, with Dan Murphy's and BWS adding stores in the period.
  • Hotels sales rose 1.9% to $603 million, supported by food and beverage activity.
  • Promotional intensity remained elevated, particularly in the online channel.

Endeavour Group Limited (ASX:EDV) provided its first-quarter fiscal 2027 trading update at its annual general meeting on 30 October 2026. The update covers the 14 weeks from 29 June to 4 October 2026. Total group sales reached $3,178 million, which is 2.8% higher than the comparable period in the prior year.

Retail Performance

Retail sales rose 3.0% to $2,575 million in the quarter. The company attributed the growth to transaction growth at Dan Murphy's, which the release identifies as the main driver of the result.

Dan Murphy's added three net new stores and BWS added two net new stores during the period. The company also noted that Retail began cycling higher sales from the prior year at the end of the quarter, following earlier price reductions and an uplift in industry-wide promotional activity.

Hotels Performance

Hotels sales rose 1.9% to $603 million. Food and beverage sales were supported by a record 38% scan rate for members of the pub+ loyalty program, according to the release.

Gaming revenue was flat compared with the same period a year earlier, reflecting overall market trends in gaming activity during the quarter.

Competitive Conditions

The company described promotional intensity as elevated, particularly in the online channel. This describes an environment in which retailers compete heavily on price and offers, which affects how sales growth translates into margins.

The release presents the sales figures as the group's first update for the new fiscal year, so the quarter provides an early indication rather than a full-year view of trading.

Final Word

Endeavour Group's first-quarter update shows total sales growth of 2.8%, with Retail rising 3.0% and Hotels 1.9%. The company points to store additions, loyalty participation and online promotional activity as the key features of the period. The next trading update will indicate whether the sales trend continues through the remainder of the fiscal year.