Adairs (ASX:ADH) has begun a CEO succession process after Managing Director and CEO Elle Roseby announced plans to step down in March 2027. The homewares and furniture retailer has also reshaped senior Leadership responsibilities as it manages the transition across Adairs, Mocka and Focus on Furniture.
What did Adairs announce?
Ms Roseby has resigned as Group CEO and Managing Director. She joined Adairs in January 2025 from Country Road Group, where she led the Country Road and Trenery brands.
Ms Roseby will serve a notice period through to March 2027 while continuing to lead the Business and support an orderly transition. Her exact final date is yet to be determined.
No successor has been named. The board is beginning a succession process.
Two other changes were announced:
- Rachel Taylor has been appointed to a newly created role of Executive General Manager for the Adairs business, overseeing day-to-day operations.
- Chief financial officer Matt Edmonds' responsibilities have been expanded to include operations oversight, with his title changing to Group CFO and Operations Director.
Chair Trent Peterson said: "Elle has led an important transformation of the group, building a stronger leadership team and strengthening the foundations of each of our businesses." Ms Roseby said Adairs, Mocka and Focus on Furniture "now form an exciting platform for the future".
Why could this announcement matter?
Adairs operates three retail brands, Adairs, Mocka and Focus on Furniture, across stores and online. Leadership continuity is often a point of interest for a multi-brand retailer, particularly one that has been reshaping its portfolio.
The announcement follows a challenging FY26. Underlying net profit after tax was reported as $34.6 million on total sales of $641.7 million.
During Ms Roseby's tenure the company also closed all seven New Zealand stores to sharpen its focus on Australia, according to Inside Retail.
Creating an Executive General Manager role and broadening the CFO's remit may indicate the board is seeking to keep day-to-day operations steady during the transition. That is analysis, not a statement from the company, and the sources do not say whether Ms Taylor is a candidate for the CEO role.
What should investors watch next?
Investors may be watching for:
- The naming of a new Group CEO, and whether the appointment is internal or external.
- How the Executive General Manager and Group CFO and Operations Director roles work in practice.
- Trading updates, including commentary on Adairs, Mocka and Focus on Furniture.
- Any update on the timing of Ms Roseby's final day.
- Further detail on the Focus on Furniture business following the FY26 impairment.




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