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Should You Subscribe to the IPO of NIQ Global Intelligence plc?

Jul 21, 2025 | Team Kalkine
Should You Subscribe to the IPO of NIQ Global Intelligence plc?

The Offer

Company Overview

NIQ Global Intelligence plc (NIQ) is a leading global consumer intelligence company, uniquely positioned at the intersection of brands, retailers, and consumers, managing an integrated ecosystem that combines proprietary data, advanced AI-powered technology, and sophisticated analytics to deliver mission-critical insights. Operating in over 90 countries, covering 85% of the world’s population and over USD7.2 trillion in consumer spend as of December 31, 2024, NIQ’s platform aggregates and enriches vast consumer shopping data, providing a comprehensive, omnichannel view of behavior that powers strategic decisions for approximately 23,000 clients, including nearly 80% of Fortune 100 companies like Coca-Cola, Walmart, and Samsung, as well as emerging brands and SMBs. With a scalable, 80% recurring revenue model driven by long-term subscription contracts and bespoke analytics, NIQ supports clients in optimizing pricing, strengthening market positions, driving innovation, and guiding competitive strategies across FMCG, tech, durables, and adjacent verticals like financial services and media, while maintaining long-standing client relationships, some exceeding 70 years.

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