Key Highlights
- Second-quarter 2026 Revenue was $21.5 million, up from $13.0 million, with about $7.4 million from the Cineplex Digital Media acquisition.
- Adjusted EBITDA was $2.0 million, up from $1.1 million, while the net loss was $3.9 million.
- Annual Recurring Revenue was about $20.5 million, and Debt was about $46.6 million against cash of about $10.7 million.
The latest reported quarter
Creative Realities, Inc. (NASDAQ:CREX), a digital signage and retail media company, reported second-quarter 2026 results on 13 August 2026, for the quarter ended 30 June. Revenue was $21.5 million, up from $13.0 million a year earlier, an increase of roughly 65%.
About $7.4 million of the quarter's revenue came from the Cineplex Digital Media acquisition. Without that contribution, revenue would have been about $14.1 million, only modestly above the prior-year figure. Growth was therefore driven largely by the Acquisition rather than by the existing Business alone.
Annualising the quarter's revenue gives about $86 million, so the roughly $20.5 million of recurring revenue described below represents under a quarter of that run rate. The remainder depends on hardware sales and project work, which can be less predictable from period to period.
Margins and losses
Gross profit was $8.3 million, a gross Margin of 38.6% against 38.5% a year earlier. The operating loss was $2.7 million. The net loss was $3.9 million, and the net loss attributable to common stockholders was $4.3 million, or $0.41 per diluted share, compared with $0.17 a year earlier.
Adjusted EBITDA, a non-GAAP measure, was $2.0 million, up from $1.1 million. The gap between a positive adjusted figure and a GAAP net loss is a reminder that interest, Depreciation and other items sit below it.
Recurring revenue, cash and debt
Annual recurring revenue (ARR), a non-GAAP measure, was about $20.5 million, compared with $20.1 million at 31 March 2026. Cash was about $10.7 million at 30 June, up from $1.6 million at the end of 2025, after a public offering that raised about $12.2 million in net proceeds for growth Capital and debt reduction.
Debt was about $46.6 million, up from $44.0 million at the start of the fiscal year. Debt is more than four times the cash balance, so the cost of servicing it is a significant consideration alongside the growth plans.
Customer wins and management's stated outlook
The company said a national grocery chain with more than 2,000 stores had selected it for a retail media network. The initial rollout covers more than 800 locations this year, the contract is estimated above $10 million in aggregate, and about $4 million of ARR is expected by the end of 2027. It also said it had been selected as digital signage provider for the Tennessee Titans' new stadium.
Management said it expected to announce two new clients with more than 1,000 locations each within 30 days of the release. The release gave no numerical guidance.
What to watch
Items to watch include whether ARR grows beyond $20.5 million as the grocery rollout proceeds, the trend in hardware and service margins, progress in reducing debt, and the third-quarter report.






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