Highlights

  • Gratifii agreed to provide cinema tickets to Blackhawk Network’s Australian loyalty and rewards customers.
  • Its Connect+ marketplace integrates Marketplacer technology to support branded reward-shopping experiences for enterprise clients.
  • The cinema agreement connects Blackhawk to a network covering 199 locations across 18 Australian cinema chains.
  • Management is extending enterprise engagement through rewards fulfilment, seller access and digital marketplace services.

Gratifii Limited (ASX:GTI) is extending its enterprise loyalty Business through cinema-ticket distribution and managed digital marketplaces. A new agreement with Blackhawk Network and the Connect+ initiative connect traditional rewards with broader commerce capabilities, giving its commercial strategy two complementary channels for customer engagement.

A New Route Into Cinema Rewards

Gratifii's September 2026 agreement with Blackhawk Network Australia broadens the distribution of cinema tickets through an established enterprise rewards channel. The arrangement enables Blackhawk to access ticket inventory using an application programming interface rather than connecting separately to individual cinema chains.

The underlying network covers 199 cinema locations across 18 chains in Australia. Integration is intended to support ticket ordering and Redemption through a connected digital process, reinforcing the role of the company's reward-sourcing capabilities in enterprise loyalty programs.

Connect+ Changes the Rewards Catalogue

In June 2026, Gratifii launched Connect+, a managed rewards marketplace developed with Marketplacer. Instead of relying solely on static redemption catalogues, a participating organisation can offer a branded storefront with goods and experiences supplied through an external seller network.

Marketplacer supplies marketplace infrastructure, including seller connectivity and order handling, while Gratifii integrates the loyalty and engagement layer. The arrangement gives enterprise clients a route to wider product choice without maintaining their own physical inventory.

Commercial Model Broadens

The company is positioning reward fulfilment alongside digital engagement, marketplace operations and enterprise loyalty services. Its customer offering links catalogues, redemption features, payment Options and communication functions so program operators can administer several engagement activities through related systems.

Gratifii also announced initiatives in May involving loyalty technology and regional capabilities. Those plans should be distinguished from completed acquisitions: future expansion depends on the final terms and execution of each transaction or partnership.

What Comes Next

Further work centres on onboarding enterprises to Connect+, extending cinema-ticket distribution and deepening marketplace usage. The commercial effect will depend on participating clients, actual transactions and the timing of deployments.

For the 11 November 2026 market reference, Gratifii was quoted at AUD 0.018, with a Market Capitalisation of approximately AUD 12.42 mn. The figure is a market observation, not a forecast of operating performance.